The Role of AI in PR
In the heart of Nigeria’s vibrant marcomm industry, a sense of trepidation courses through the veins of PR practitioners, as they grapple with the unsettling question of job security. Will the relentless advance of AI herald their obsolescence, or might this global ‘pandemic’ par
The Future of Content Marketing in PR: Navigating the Digital Frontier.
In the ever-evolving landscape of public relations (PR), one thing remains constant: the need to capture and hold the attention of an increasingly distracted and discerning audience. With the rapid advancement of technology, the future of content marketing in PR promises both unprecedented